Description
Viral marketing and contagious content creation is a training in viral marketing and contagious content published by the specialized academy Coursera. During this training, various questions will be answered such as the following questions and your mental defect towards content production and content marketing will completely change:
- What is the reason for the popularity of some trends and the failure of 90% of the remaining trends?
- What is the reason for the high success and sales of some products and the major failure of others?
- Why do some business ideas succeed and others fail?
- What is the basic idea behind viral marketing?
- And …
The principles taught in this course are universal and you can use them in the process of marketing and commercializing different ideas, brands and products. This course is prepared by popular college professor and author Jonah Berger and contains some very valuable advice. Jonah Berger is the author of the popular book Contagious: Why Things Catch On, and will explain successful marketing strategies, especially viral marketing, during this course.
What you will learn in viral marketing and how to create infectious content
- Virtual networks and their application to viral marketing
- Viral marketing and its basic principles
- Different marketing strategies
- Build exciting and popular ideas
- Increase in spheres of influence on various social networks and word of mouth marketing
- And …
Course specifications
Editor: Coursera
Instructors: Jonas Berger
French language
Beginner level
Institution/University: University of Pennsylvania
Number of weeks: 4
Duration: About 4 hours
Course subjects:
Week 1
What makes ideas sticky?
Week 2
How social influence shapes behavior
Week 3
The power of word of mouth
Week 4
Social networks
Viral marketing and contagious content creation
What prior knowledge is needed?
None
Pictures
Viral marketing and how to create an infectious content video example
Installation guide
After ripping, watch with your favorite player.
english subtitle
Quality: 720p
Download links
File password(s): ngaur.com
Cut
631 MB