Coursera – Business English for Non-Native Speakers Specialization 2021-12

Description

The Business English Specialization for Non-Native Speakers is a five-part training series focusing on specialized English language for business and commerce, published by Coursera Academy. English is a very important basic skill for business owners and international business people. This educational kit is prepared for people whose first language is not English. In the vast and growing world of business, communication skills have played a very important role and are the key to advanced social and professional relationships and networking. The skills and topics taught in this training program will be used in different situations such as the workplace, cross-cultural understanding, case study and analysis of business-related professors, etc., and will increase your potential to work.

General and specialized business vocabulary, improving reading skills, understanding audience tone, different communication methods, different communication strategies with different people, understanding cross-cultural differences, etc. are among the most important topics that will be covered in the first period. The second course focuses on writing skills and includes valuable topics such as using complex grammatical structures, different business writing styles, studying and building work processors, and more. The third and fourth lessons will focus on speaking skills and cross-cultural understanding respectively, and introduce you to the culture and working charter of other countries and ethnicities. In the final lesson, you will encounter a series of helpful questions and exercises that will test the skills learned in the previous 4 lessons. Creating an activity report and presenting a half-hour video file is one of the most important student tasks in the last section.

What You’ll Learn in Business English for Non-Native Speakers Specialization

Improve communication skills of business owners to participate in international meetings and provide suggestions and work plans
Participate in various events and business meetings and communicate with meeting attendees
Negotiation techniques and support of logical arguments
Understand the impact of different communication tones and styles on the meeting process
Analyze your audience and your customers and offer the best offers
Analyze and synthesize sales data
Formal and informal correspondence and drafting professional emails
Write a management summary for a business plan
Provide compelling and logical texts and arguments in English
Choose the right tone and context based on the circumstances and the audience’s work objectives
Participate in job interviews
Identify cross-cultural issues and barriers and common misunderstandings between different business groups
Practical strategies for overcoming intercultural and interethnic barriers

Course specifications

Editor: Coursera
Instructors: Kin Tang and Delian Gaskell
French language
Beginner level
institution/university: Hong Kong University of Science and Technology
Number of Courses: 5
Duration: Approximately 8 months to complete – Suggested pace of 4 hours/week

Course included:

Course 1

Business English: Basics

Course 2

English for effective business writing

Course 3

English to speak effectively in business

Course 4

Business English for Intercultural Communication

Course 5

Rentability analysis

Preconditions

A minimum of IELT 5.5 and a maximum of IELTS 7.0 are recommended. See the IELTS band scale for more information. Or, a minimum of 46-59 and a maximum of 102-109 TOEFL score is recommended. See TOEFL score scale for more information.